Strategy of motivation to change the behavior in the wearable and Internet of Things world – example of Energomonitor and Fitbit
Why does the best part of wearable electronics and devices using Internet of Things exist? The reason could be to make access to limited resources more efficent by motivating us to change our behavior. In the Fitbit case, the rare resource is our health and Fitbit tries to motivate us to move and increase the health. Energomonitor motivates the user to better use the limited resource – energy – and it makes the user behave in a more economical way or automatize the use.